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The Barbie doll’s full name is Barbara Millicent Roberts, from Willows, Wisconsin. Her birthday is March 9, 1959, when she was first displayed at the New York Toy Fair.   Barbie was named after Ruth Handler's daughter, Barbara, and Ken after her son, Kenneth. She is from (fictional) Willows, Wisconsin, where she attended high school. Barbie's official birthday is March 9, 1959, the day she was unveiled to the toy industry during New York Toy Fair.